Official Appointment Logo Licensing Partnership
For individual lodging properties

AAA/CAA's 51 million members comprise the largest independentleisure travel segment. They account for an average 35 percent of all spending on U.S. and Canada lodging stays, buying nearly 1 million rooms every day.

Members look for the trusted AAA brand to guide their travel decisions – in AAA information, sources, on signage, online, and in directory listings. Become an Official Appointment logo licensing partner to capture the attention of this huge, profitable market. This affordable licensing agreement is open exclusively to AAA/CAA Approved properties.

For more information on benefits and pricing, access the AAA/CAA Official Appointment Lodging Program brochure (pdf).

The Power of the AAA/CAA Brand

Official Appointments are the only properties licensed to display the AAA/CAA Approved and Diamond Rated logos. Plus, receive these exclusive benefits:

• Choice of free outdoor sign or flag with the AAA (pdf) or CAA (pdf) Show Your Card Approved Lodging logo. Option to lease illuminated outdoor sign (pdf).
• Enhanced TourBook lodging listing, in print and on AAA.com, featuring bright red elements and up to two special amenities for members.
• Your lodging photo (pdf) in the AAA.com search results and in your AAA.com property listing.
• Preferred positioning in the AAA.com lodging search results and AAA.com TripTik Travel Planner.
• Highlighted exposure in AAA's newest technology for mobile travel information.
• Annual AAA/CAA Diamond Rated display plaque.
• Four and Five Diamond Official Appointments are exclusively eligible to display the elegant Four or Five Diamond Award logo, receive an annual Four or Five Diamond Award plaque and order Four or Five Diamond lapel pins.
  
  

Put the AAA/CAA Brand to Work for Your Business

Become a AAA Official Appointment lodging today by contacting your AAA/CAA Account Manager.

Not Yet AAA/CAA Approved? Take the first step, today.